Our work: develop business
The customer has developed a novel holistic treatment for patients and now wants to market it widely
Contributed by Appert Consulting
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Launch of product X
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Maximum financial return for the developer and sole create owners
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Exit in 2 to 4 years (all shares sold)
Proceed
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Define product, process, materials and equipment
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Development using patents and trademarks against imitators protection
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Develop franchise model for worldwide rollout:
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certified users (via training courses)
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mandatory purchase of material by the user from the licensor
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Revenue share from the franchisee
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Countries (regions) -exclusivity with sub-franchisees
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Procedure (continued)
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Ensure production and purchasing
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Set up sales and support organization
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Develop contractual frameworks to protect owners and enable investments
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Attracting investors and prospective takeovers